Vive Studios has teamed up with Immersion to bring us TrueScale. This interior design app can simultaneously create 2D floor plans, 3D mockups and room-scale VR environments.
Upon designing a home or workplace in the app, users can really experience and discover their design in VR. And if everyone is satisfied with this tour, the design can actually be created.
3D environment
Users begin with designing the space in VR by making a floor plan that is automatically generated in a 3D environment. The 3D environment is updated simultaneously with the floorplan. Users can modify the 3D model, including materials and colors, in real time. Users can construct walls and rooms, create floor patterns and painting schemes, configure doors and windows and furnish designs with Wayfair products. The app will be handy for both expert designers and DIYers.
Revolutionizing interior design
TrueScale uses US-based ecommerce site Wayfair’s 3D model API, and so users can select items from its furniture and décor product range. “TrueScale takes the promise of VR into the realm of interior design,” explains Chris Chin, Executive Director of Content for Vive Studios. “The experience showcases how Vive’s immersive environments will revolutionize the interior design industry. By working closely with Immersion, we’ve created an app that enables designers, their clients, and even the average homeowner to conceptualize the perfect room setup for living and work spaces.”
Driving content development
VR/AR interior design apps are becoming increasingly popular. Ikea has just recently launched its Ikea Place AR app. “VR is transforming how brands can engage their customers with new immersive experiences. With global revenue from VR content forecast to be worth up to $14 billion by 2020, it is clear that more and more brands are now looking at VR as a way to bring their offering to life,” states Piotr Baczyński, CEO of Immersion. “Vive Studios is at the forefront of driving this VR content development and publishing globally and we’re excited to be working together with major brands such as Wayfair to create a room-scale virtual reality experience for their customers.”
